Top Button (formerly NYSALE.com) Launches First Dedicated Sales and Fashion Event Directory for the Los Angeles Market
Beverly Hills, C.A. July 21, 2004 -- Now fashionistas in Los Angeles can get up to 90 percent off designer prices—a deal so good that it was once reserved exclusively for New Yorkers. Top Button, an established online fashion and shopping service, touts private designer and store sample sales—through its email newsletter and up-to-the-minute website—to an enthusiastic audience in New York. Now, Los Angeles can join the fun—and get some amazing savings too.
“We have had such great response in New York, with more than 300,000 fashion-forward shoppers signing up for our newsletters. From emails and phone calls, we discovered that people in Los Angeles wanted something equally compelling in their hometown,” said Michael Feldman, founder of Top Button. “We responded by launching Top Button L.A. We know that boutiques and designers in Los Angeles will embrace this great service and realize—as New York designers already have—that it’s the best way to get shoppers through their doors.”
Top Button promotes private sales and fashion events for more than 2,000 New York– and Los Angeles–based designer showrooms, high-end department stores and designer boutiques. Savvy shoppers register for free to view and receive daily sales, events and promotions online. Recent New York designers and retailers who have tapped Top Button include Ben Sherman, Diane Von Furstenberg, Dolce & Gabbana, Sean John and the Museum of Modern Art.
To register, simply go to www.topbutton.com. It’s free.
Founded in 1999, Top Button Inc. (formerly NYSALE.com) has run successful sales and fashion event promotions for more than 2,000 designer showrooms, high-end department stores, designer boutiques and online fashion merchants. Top Button currently has an unduplicated reach of more than 300,000 subscribers.
For more information on Top Button in L.A., call 310-205-9316.
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